BLOOM Passionfruit Soda Now Available at Sainsbury’s
Just in time for summer, BLOOM Gin launches BLOOM Gin Passionfruit Soda, a sophisticated new pre-mixed drink, bringing its signature fruit and floral combination to gin-lovers looking for a fuss-free option for social and treat occasions.
Made with natural ingredients, this drink is infused with the sweet, exotic flavours of passionfruit and vanilla Blossom gin, and perfectly balanced with sparkling soda water for a refreshing drinking experience. At 6.5% ABV, this delicious drink is best enjoyed straight from the bottle or with plenty of ice and garnished with a lemon wedge.
“Gin consumers are constantly looking for new and exciting flavours,” says Elaine Maher, BLOOM Gin Global Brand Director. “We are delighted to be giving them exactly what they want – a new ready-to-drink that’s not only made with zero sugar but packed with flavour. Made by our very own Gin Master Distiller Joanne Moore, who has been experimenting with flavours for many years, BLOOM Passionfruit Soda was created to meet the demand of consumers wanting new exotic flavours in a convenient and fuss-free format.”
BLOOM Passionfruit Soda is part of a range of three delicious variants developed by BLOOM’s Master Distiller, Joanne Moore, including the popular BLOOM Rose Lemonade, and BLOOM Gin & Tonic. All of the variants are made with natural ingredients and BLOOM Gin and served in a 275ml premium glass bottle.
The brand will be supporting the launch through social media channels and activities in key markets: Netherlands, and UK, while also continuing their roll out of the global marketing campaign, Live Full BLOOM through 2021.
Priced at £2.50 per 275ml serve, the new BLOOM Passionfruit Soda is now available at Sainsbury’s. You can also find BLOOM Rose Lemonade in Sainsbury’s for £2.50. All three flavours can be found on Amazon.
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For more information, please contact the communications team at Quintessential Brands by e-mail: [email protected]
ABOUT QUINTESSENTIAL BRANDS GROUP
Quintessential Brands is an award-winning international spirits company, dedicated to distilling and crafting the world’s best alcohol brands for consumers and customers globally. Pioneering spirits of the industry, inspired since 1761 by their founder, Thomas Dakin, Quintessential Brands Group delivers a diverse portfolio of award-winning, best-selling spirits with unrivalled heritage and craftsmanship.
Founded in 2011 by Enzo Visone, former CEO of Gruppo Campari, and entrepreneur, Warren Scott, Quintessential Brands Group owns world-class manufacturing facilities across Europe, including G&J Distillers, the world’s oldest continuous gin distillers, in Cheshire, UK; L&L in France, a leading manufacturer of fruit spirits and liqueurs; Irish Cream artisan producers, First Ireland Spirits; and the Dublin Liberties Distillery, which opened in 2019. Renowned for its white spirits expertise at G&J Distillers, Quintessential Brands has won International Spirit Challenge Gin Producer of the Year three times and is fast winning a reputation as one of the most exciting new Irish whiskey producers to emerge on the scene.
Quintessential Brands’ award-winning premium brands portfolio includes Greenall’s The Original Handcrafted Gin, BLOOM London Dry Gin, Thomas Dakin Small Batch Gin, Berkeley Square London Dry Gin, and Opihr Gin. Its Irish brands include The Dubliner Irish Whiskey, The Dublin Liberties Irish Whiskey, The Dead Rabbit Irish Whiskey, Feeney’s Irish Cream Liqueur and O’Mara’s Irish Country Cream. iqueurs in the portfolio include Alizé and Toussaint Coffee Rum Liqueur. The company is also a leader in contract bottling and own label & private label spirits, working with retail partners across the world to provide spirits solutions of unrivalled quality.