BLOOM GIN WELCOMES REFRESHING NEW FLAVOUR TO ITS READY TO DRINK COLLECTION

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BLOOM GIN WELCOMES REFRESHING NEW FLAVOUR TO ITS READY TO DRINK COLLECTION

BLOOM Passionfruit Soda Now Available at Sainsbury’s

Just in time for summer, BLOOM Gin launches BLOOM Gin Passionfruit Soda, a sophisticated new pre-mixed drink, bringing its signature fruit and floral combination to gin-lovers looking for a fuss-free option for social and treat occasions.

Made with natural ingredients, this drink is infused with the sweet, exotic flavours of passionfruit and vanilla Blossom gin, and perfectly balanced with sparkling soda water for a refreshing drinking experience. At 6.5% ABV, this delicious drink is best enjoyed straight from the bottle or with plenty of ice and garnished with a lemon wedge.

“Gin consumers are constantly looking for new and exciting flavours,” says Elaine Maher, BLOOM Gin Global Brand Director. “We are delighted to be giving them exactly what they want – a new ready-to-drink that’s not only made with zero sugar but packed with flavour.  Made by our very own Gin Master Distiller Joanne Moore, who has been experimenting with flavours for many years, BLOOM Passionfruit Soda was created to meet the demand of consumers wanting new exotic flavours in a convenient and fuss-free format.”

BLOOM Passionfruit Soda is part of a range of three delicious variants developed by BLOOM’s Master Distiller, Joanne Moore, including the popular BLOOM Rose Lemonade, and BLOOM Gin & Tonic. All of the variants are made with natural ingredients and BLOOM Gin and served in a 275ml premium glass bottle.

The brand will be supporting the launch through social media channels and activities in key markets: Netherlands, and UK, while also continuing their roll out of the global marketing campaign, Live Full BLOOM through 2021.

Priced at £2.50 per 275ml serve, the new BLOOM Passionfruit Soda is now available at Sainsbury’s.  You can also find BLOOM Rose Lemonade in Sainsbury’s for £2.50. All three flavours can be found on Amazon.  

 

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ABOUT QUINTESSENTIAL BRANDS 

Quintessential Brands owns an award-winning portfolio of world-class spirit brands, which is powered by a strong entrepreneurial vision and passion for innovation, backed by centuries of handcrafted distilling expertise.

Quintessential Brands Group was established in 2011 with the acquisition of G&J Distillers, the UK’s foremost gin distillery, which evolved from Thomas Dakin’s original 1761 operation and now produces an unrivalled quality gin selection. In Ireland, Dublin Liberties Distillery is our home of modern Irish whiskeys and First Ireland Spirits in Abbeyleix crafts award-winning Irish creams. Our French hub, L&L France, creates fine French fruit liqueurs, cognacs, brandies and vodka. 

For more information, please contact the communications team at Quintessential Brands by e-mail: [email protected]

2021-05-07T08:47:07+01:00 April 26th, 2021|News, Press Releases|