Limited Edition BLOOM Gin Strawberry Cup launches in UK
London – 7th May 2014
BLOOM London Dry Gin announces the launch of its first Summer Limited Edition gin liquor, BLOOM Strawberry Cup. Master Distiller, Joanne Moore has created a new version of her floral BLOOM Gin by steeping fresh English strawberries in BLOOM London Dry Gin for a delicious taste of summer. The signature serve of BLOOM Strawberry Cup and lemonade, mixed as a long drink, is set to become the perfect drink for summer and lends itself to pitcher serves, as an alternative to other fruit cups on the market.
BLOOM Gin is made in a traditional copper pot still in Cheshire in the oldest gin distillery in Great Britain, which has been producing fine gin by hand for over 250 years. Inspired by BLOOM Gin’s signature serve of a G&T with quartered strawberries, Joanne has combined fresh strawberries with the floral gin, giving a strawberry coloured liquor which can be drunk with lemonade, ginger ale or as an ingredient in cocktails.
BLOOM Strawberry Cup joins limited edition Sloe BLOOM Gin as an extension to the BLOOM range and is available at Spirited Wines, Nicolas, Harvey Nichols and in Mitchells & Butlers Fine Country Dining pubs across the UK.
Tasting Note
Appearance: Rich & luxurious red fruit cup
Nose: Rich, clear red colour, with a strawberry aroma up-front on the nose
Taste: On the palate, a slight tart taste from the strawberries which opens up on the mouth-feel to allow the softness of BLOOM Gin to come through
Cocktails
BLOOM STRAWBERRY CUP
Serves 4
Add ice and 4 strawberries quartered into a jug or pitcher
Pour in 200ml BLOOM Strawberry Cup
Top up with 400ml good quality lemonade
BLOOM STRAWBERRY CUP FIZZ
Serves 1
50ml BLOOM Strawberry Cup
Top with Prosecco or Champagne and serve in a chilled champagne flute
Notes to Editors
Joanne Moore is the world’s first female gin Master Distiller. She created BLOOM Gin for a more subtle gin-drinking experience in 2011. Joanne has created the Limited Edition BLOOM Strawberry Cup in the Cheshire distillery where BLOOM Gin is produced.
RRP: £ 21.50 AbV: 28% Size: 50cl
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ABOUT QUINTESSENTIAL BRANDS
Quintessential Brands owns an award-winning portfolio of world-class spirit brands, which is powered by a strong entrepreneurial vision and passion for innovation, backed by centuries of handcrafted distilling expertise.
Quintessential Brands Group was established in 2011 with the acquisition of G&J Distillers, the UK’s foremost gin distillery, which evolved from Thomas Dakin’s original 1761 operation and now produces an unrivalled quality gin selection. In Ireland, Dublin Liberties Distillery is our home of modern Irish whiskeys and First Ireland Spirits in Abbeyleix crafts award-winning Irish creams. Our French hub, L&L France, creates fine French fruit liqueurs, cognacs, brandies and vodka.
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