London, 12 November 2013
Limited Edition SLOE BLOOM Gin Launch – November 2013
The first SLOE BLOOM Gin, from the creator of the premium BLOOM London Dry Gin, has been launched. Master Distiller Joanne Moore has created a new version of her floral BLOOM Gin, using hand-picked sloe berries steeped in the highest quality BLOOM Gin, distilled in a traditional copper pot still.
BLOOM Gin is made in a distillery in Cheshire which has been producing fine gin by hand for over 250 years and the sloe berries are macerated in the spirit giving a richly coloured, delicious twist to the floral gin which can be drunk neat, on the rocks or as an ingredient in cocktails.
SLOE BLOOM is a limited edition and exclusively available from Harvey Nichols’ seven stores and online, as well as at Taste of Christmas 21 – 24 November, Tobacco Dock, London.
Tasting Note
Appearance: a rich ruby red colour.
Nose: a subtle aroma of almonds and kirsch, blended with the light floral aroma of BLOOM London Dry Gin.
Taste: smooth opening, classical sloe taste, rounded off with some sweetness.
Cocktails
SLOE BLOOM FIZZ
50ml SLOE BLOOM Gin
Top with Prosecco and serve in a chilled champagne glass
SLOE BLOOM PUNCH
50ml SLOE BLOOM Gin
Dash of lemon juice
Dash of apricot brandy, peach bitters and top with cranberry juice
Put all ingredients into a cocktail shaker with ice, fine strain into a cocktail glass.
SLOE BLOOM WINTER GARDEN
50ml SLOE BLOOM Gin
20ml Triple Sec
20 lime juice
40 ml cranberry juice
5ml grenadine
orange twist
Put all ingredients into a cocktail shaker with ice, fine strain into a cocktail glass.
Notes to Editors
Joanne is the world’s first female gin Master Distiller.
She created BLOOM Gin for a more subtle gin-drinking experience in 2011.
SLOE BLOOM Gin is produced by G&J Distillers which has been distilling fine gin since 1761.
RRP: £25.00 AbV: 28%
SLOE BLOOM is distributed by Marblehead www.marblehead.uk.com
www.BLOOMgin.com Facebook/BLOOMGin Twitter @BLOOMGin
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ABOUT QUINTESSENTIAL BRANDS
Quintessential Brands owns an award-winning portfolio of world-class spirit brands, which is powered by a strong entrepreneurial vision and passion for innovation, backed by centuries of handcrafted distilling expertise.
Quintessential Brands Group was established in 2011 with the acquisition of G&J Distillers, the UK’s foremost gin distillery, which evolved from Thomas Dakin’s original 1761 operation and now produces an unrivalled quality gin selection. In Ireland, Dublin Liberties Distillery is our home of modern Irish whiskeys and First Ireland Spirits in Abbeyleix crafts award-winning Irish creams. Our French hub, L&L France, creates fine French fruit liqueurs, cognacs, brandies and vodka.
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