International spirits company, Quintessential Brands Group, has appointed Philippe Roederer as Commercial Director for North America as the company looks to increase its presence in the continent.
A renowned operating and management executive in the beverage industry with 28 years’ experience within sales and marketing, Roederer has an impressive track record of helping start-ups to establish themselves in the market and quickly grow into household names. Over the course of his ten years at Veuve Clicquot, Roederer helped the company to grow into a $100 million business and under his tenure as CEO, he successfully established Voss as the first super-premium water brand in the USA.
Roederer enjoyed further success at Remy Cointreau USA and Freshbev before moving into consultancy in recent years.
At Quintessential Brands, Roederer will lead a major strategic planning exercise while overseeing the coordination and implementation of US and Canadian marketing and sales initiatives. Roederer’s appointment is in line with Quintessential Brands Group’s continued expansion of its international sales organisations. North America has been identified as a key market for the business, so the appointment of Roederer, with his extensive experience and track record of growing drinks companies, is a clear indication of the Group’s ambitions in the continent.
Warren Scott, CEO and co-founder of Quintessential Brands Group, comments: “We’re delighted to welcome Philippe to the Quintessential Brands team. His achievements in his career to-date are clear evidence of his talent and entrepreneurial approach, so we’re thrilled that he has decided to join us to help us fulfill our potential in North America. With our world-class brands and manufacturing capabilities, there is great opportunity for Quintessential Brands in North America. It’s a complex and competitive market but with Philippe on board, we’re confident that his wealth of experience and standing in the industry will help us to accelerate our growth in the market and ensure Quintessential Brands is seen as an increasingly important player in the drinks industry worldwide.”
ENDS
For further information or images, please contact Lucy Richardson, Communications Director for Quintessential Brands
E-mail: [email protected]
Tel: +447970479704
NOTES TO EDITORS
ABOUT QUINTESSENTIAL BRANDS
Quintessential Brands owns an award-winning portfolio of world-class spirit brands, which is powered by a strong entrepreneurial vision and passion for innovation, backed by centuries of handcrafted distilling expertise.
Quintessential Brands Group was established in 2011 with the acquisition of G&J Distillers, the UK’s foremost gin distillery, which evolved from Thomas Dakin’s original 1761 operation and now produces an unrivalled quality gin selection. In Ireland, Dublin Liberties Distillery is our home of modern Irish whiskeys and First Ireland Spirits in Abbeyleix crafts award-winning Irish creams. Our French hub, L&L France, creates fine French fruit liqueurs, cognacs, brandies and vodka.
For more information, please contact the communications team at Quintessential Brands by e-mail: [email protected]