News Release
28th May 2015
Quintessential Brands, the leading independent UK-based international drinks company, has appointed MONARQ Group as its exclusive importer, regional distributor and marketer of Greenall’s The Original London Dry Gin, BLOOM Gin, Opihr Oriental Spiced Gin, Berkeley Square London Dry Gin and Alizé in Latin America & Caribbean domestic and Duty Free channels plus USA Duty Free (for Alizé, the Caribbean domestic markets are excluded as they form part of an existing agreement with Kobrand USA).
William Ovens, International Commercial Director of Quintessential Brands, commented, “We are delighted to form this exciting new partnership with MONARQ regarding the launch and roll out of our London Dry Gin brands and Alizé in Latin America plus USA Duty Free. Given the importance of the territory and its Duty Free channels for any gin or liqueur brand, and the development of countries like Mexico and Brazil, we took our time selecting our partner. We are confident we have found a like-minded company to take advantage of the opportunity to develop our brands, which are enjoying rapid growth across all key global spirits markets. We look forward to working with the MONARQ team and getting our brands in the bars and on the shelves in the region.”
Robert de Monchy, founder and Managing Director of MONARQ Group, added: “the Quintessential Brands range is a great addition to our portfolio of leading premium independent premium alcoholic beverage brands. Both the wonderfully unique London Dry Gins and Alizé coincide perfectly well with our philosophy of bringing innovation to the Americas. We look forward to working together with the Quintessential Brands team and achieving our mutual expectations”.
For media information please contact: [email protected]
About Quintessential Brands
About MONARQ Group
MONARQ Group, founded in 2006 by Robert de Monchy, is a leading independent regional distribution, import & marketing company, focused on developing distinctive and innovative alcoholic beverage brands in the premium segments in Latin America & The Caribbean domestic and duty free plus North America duty free.
ABOUT QUINTESSENTIAL BRANDS
Quintessential Brands owns an award-winning portfolio of world-class spirit brands, which is powered by a strong entrepreneurial vision and passion for innovation, backed by centuries of handcrafted distilling expertise.
Quintessential Brands Group was established in 2011 with the acquisition of G&J Distillers, the UK’s foremost gin distillery, which evolved from Thomas Dakin’s original 1761 operation and now produces an unrivalled quality gin selection. In Ireland, Dublin Liberties Distillery is our home of modern Irish whiskeys and First Ireland Spirits in Abbeyleix crafts award-winning Irish creams. Our French hub, L&L France, creates fine French fruit liqueurs, cognacs, brandies and vodka.
For more information, please contact the communications team at Quintessential Brands by e-mail: [email protected]

